Beyond the Headlines: Through My Lens at the Ukrainian Protest in Times Square

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March 1st, 2025. Times Square, New York City. On a crisp day in the heart of the bustling metropolis, a different kind of energy filled the air. Away from the bright lights advertising Broadway shows and global brands, a resolute crowd gathered, their voices rising in unison for a cause that continues to grip the world: support for Ukraine.

As a press photographer, I’ve covered countless events, but standing amidst this assembly in Times Square felt particularly poignant. There’s a widespread feeling, often discussed online and echoing in the comments I’ve seen, that American protests, while vital, sometimes appear “sparse” or go underreported. Some argue it’s due to the sheer size of the country, others point to political exhaustion, or even the challenges of daily life leaving little room for activism. Yet, being there, it was clear: every single person present was a powerful testament to enduring commitment.

A man in Times Square holds a yellow sign advocating for Ukrainians, with text reading “Keep Ukrainians alive over MAGA” and “Слава Україні!” (Glory to Ukraine!). The background is blurred, showcasing the bustling city street.

The scene was a mosaic of blue and yellow. Ukrainian flags, large and small, waved defiantly against the urban skyline. Homemade signs bore messages of solidarity, calls for increased aid, and condemnations of aggression. Faces, etched with a mix of sorrow and determination, told stories words could not. Children stood alongside adults, holding up drawings, learning early lessons in global empathy and standing for justice.

A young boy in Times Square holds a sign supporting Ukrainian President Zelenskyy. The sign reads “Zelenskyy: Leader of the Free World.” Background features billboards and other pedestrians.

Chants of “Slava Ukraini!” (Glory to Ukraine!) echoed through the canyons of skyscrapers, momentarily silencing the usual cacophony of Times Square. It was more than just a rally; it was a collective expression of hope, a desperate plea for peace, and a clear message to the world that Ukraine is not forgotten. In a time when news cycles move relentlessly and attention spans are fractured, the steadfast presence of these individuals felt like a vital act of remembrance and solidarity.

A street scene in Times Square, NYC, shows several people, some holding EU and Ukrainian flags, near electronic billboards and a large American flag. A man in a yellow jacket is prominently featured.

One sentiment I’ve often seen expressed online is the frustration over the perceived lack of media coverage for such events. As a blogger, I feel it’s my responsibility, and indeed my privilege, to step into that gap. My lens is my voice, and my aim is to ensure these moments of profound collective action are seen, felt, and remembered, pushing them beyond the immediate moment and into the broader public consciousness. It’s about showing that while numbers might not always be “massive” in the French style, the unwavering spirit and presence are undeniably powerful.

A man in Times Square, New York City, carries a cardboard sign supporting Ukraine, draped in a Ukrainian flag. He’s surrounded by pedestrians. The sign contains handwritten messages.

The protest in Times Square wasn’t just about demanding action from leaders; it was also about supporting each other, showing that like-minded people still exist and are willing to stand up. It was a clear, unambiguous statement that freedom and sovereignty are universal values worth defending. And even if some believe “peaceful protests are no threat,” the very act of showing up, of making noise in the world’s most famous square, generates visibility and conversation, signaling that the resistance continues.

Protestors in Times Square hold signs supporting Ukraine and criticizing Putin. Flags, signs, and a stroller are visible.

Every photograph I took that day serves as a visual record of this dedication. It’s my hope that these images will not only document the event but also inspire further discussion, action, and continued support for Ukraine. The fight for freedom is ongoing, and as long as there are people willing to stand up, my camera will be there to capture their unwavering spirit.

A man in Times Square holds a yellow sign protesting a company, stating it doesn’t suit freedom-loving America and comparing it to Russia, Belarus, and North Korea. He stands amidst other pedestrians and billboards.

What are your thoughts on protests like these? How do you think we can best amplify these important messages? Share your perspectives in the comments below.


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